For many consumers, saving money is a key part of their monthly shopping habits. What many have found is that eBay coupon listings are a great way to find what they need for their groceries, and in recent data, eBay coupon auctions were numbered at fifty-six thousand strong. This data was compiled by terapeak, a watchdog of eBay analytics, from 06/2010 data.
The sellers of the eBay coupon auctions are gathering their coupons from local sources, and national ads, much like a natural consumer would do, but in bulk. They take their eBay coupon from various newspapers and normal channels, and sell them for a profit under an eBay coupon listing.
There is often a disclaimer on the coupons from the manufacturers, <a href="http://www.google.com/search?q=stating&btnI=lucky">stating</a> something along the lines of, "Void if transferred, sold, copied...etc." Legally speaking, an eBay coupon does not violate any laws on the books in the U.S., so many sellers are taking advantage of this fact. These eBay coupons have saved thousands of dollars for the consumers buying them.
For example, there may be a listing for 10 coupons offering $3.50 off of a purchase. That would be $35 savings, all told. The seller of the eBay coupon could offer the lot up for $3.00 total, or some such price. The savings would still be significant to the consumer, $32. Because of the economics of the transaction, the eBay coupon "ring" is not going away soon.
There are companies who are not happy about these transactions, and want the eBay coupon sellers to cease and desist. Two such entities are the Food Marketers Institute, and the Grocery Manufacturers of America. These two have sent a letter regarding the ebay 15 off coupon (<a href="https://www.facebook.com/EBay15OFF/">visit these guys</a>) coupon to the e-commerce giant, asking they stop supporting these eBay coupon sellers in their activity.
The response from eBay was to take no real course of action. As things stand, the eBay coupon rules state that sellers are not to engage in selling coupons that forbid such activity. Then eBay tells the reader that they will not monitor or police such sales, but they leave it to the seller to monitor their own activity. There is also a rule that coupons cannot be valued at the cost of labor to cut the coupons, but only can be valued by the eBay coupon itself.
However all of that will play out is anyone's guess. In the meantime, sellers and buyers alike all enjoy the benefits of the eBay coupon auctions, on the one hand saving money, on the other hand making money from the sale. What manufacturers do not appreciate is that in order to enforce their rules of voiding the coupon if sold, they would need to monitor such sales. The fact that eBay coupon auctions take place indicates that there is no mechanism in place to monitor these sales, so the activity continues.
To save even more money, smart shoppers are now beginning to take advantage of websites that allow free membership to a cash back program for eBay coupon auctions and other sales. Consumers join these sites for free and then buy the eBay coupon through a special link, and are reimbursed with money to buy an eBay coupon or other purchase. This extra savings may be why so many eBay coupon auctions exist to begin with.
I have been conducting research on the ebay coupon market for the pass few years, through research over 50,000 people a month save significant margins of money on retail and grocery store purchases.
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